What is email marketing?
How email works
Challenges faced in sending bulk emails
How to overcome these challenges
Types of email marketing – Opt-in & Bulk emailing
What is opt-in email marketing?
Best platforms to do opt-in email marketing
Setting up lists & web form
Creating a broadcast email
What are auto responders?
Setting up auto responders
How to do bulk emailing?
Best practices to send bulk emails
Tricks to land in inbox instead of spam folder
Top email marketing software’s & glimpse of how to use them
Improving ROI with A/B testing